Read some more Freeman while away. Some notes below:
LOOKING GOOD:
Some consensus over what people like:
the familiar
rich colour
brightness
contrast
harmony
definition and clarity
beauty
three components of beauty:
well-proportioned - components fit together in a SIZE relationship that audience finds satisfying;
harmonious - coexistence between everything;
unified - sense of completeness
natural correctness (no pollution)
pleasurable memory
good lighting
DEAD MONSTERS
Flip side of beauty is SUBLIME where we experience delight at scenes that are overwhelming, vast or even terrifying.
2 kinds of sublime: size (large scale, low horizon, small figures for scale) and force (low key for brooding effect, low chromatic range, complex clouds, swirling lines).
CLICHE AND IRONY
cliche can refer to ideas done before so come up with new ideas like very large prints. Sometimes subjects are innovative, then fashionable, then cliche - subjects beome victim of their own success.
THE REVEAL
"Beholder's share as Gombrich would put it. Being obvious does not give the viewer much to do. In photography need usually to make the reveal small so the eye needs to explore.
